I usually roll my eyes whenever I see a title containing the word “rich.” That goes double for the word “happy.” So why on earth would I use both the words “rich” and “happy” in a post title? Because this is about the new book How To Be Rich And Happy by Tim Brownson and John Strelecky.

I know, a title like that makes you want to ask “What the hell were you thinking?” (It’s actually my first question to Tim below.) But this is actually a book of substance and not hype. Instead of writing a normal review, I thought it would be better to interview Tim about what being “rich and happy” means.

But very quickly, here’s what you get. This is an electronic book delivered to you by instant download, but its 218 pages have the look and feel of a “real book.” It contains a tremendous amount of information, a great variety of material, and it keeps things fun. You can download the first three sections for free, and it’s backed by an amazing 12 month money-back guarantee.

It also includes:

- #1 Best Selling author John P. Strelecky’s inspirational book “Life Safari.” John’s works have been translated into nineteen languages and been best-sellers around the world.

- Tim Brownson’s critically acclaimed book – “Don’t Ask Stupid Questions, There are no Stupid Questions.”

- Access to an ongoing library of video tutorials in which John and Tim explain the exercises and findings in How to be Rich and Happy.

Update 10/9/2009: Due to numerous complaints, the price has been dropped from $97 to $47. However, it no longer comes with the two additional ebooks.

Go check it out now. Well, if you can wait a bit, read my interview with author Tim Brownson first.

Hunter: First things first, Tim – there’s no way we can avoid talking about the title. You know you were setting yourself up for ridicule by calling it “How To Be Rich And Happy.” If your book were a kid on the first day of school, it would be the one with a bowl haircut, the latest pocket protector with the memory expansion pack, and a t-shirt with a bullseye labeled “aim fist here.”

I’ve noticed that a lot of the fluffy self-help books use certain trigger words in the title to magnetically pull people in. The problem is that often there’s not enough substance inside to make it worthwhile. And readers find that an irresistible title has made them buy a book containing nothing but recycled platitudes and sales pitches for overpriced workshops.

So, when I heard that your upcoming book is titled “How To Be Rich And Happy,” well, let’s say it’s a great credit to your reputation that I didn’t immediately vomit in terror! But while I was mocking the title for the first few pages, I have to say that by the end of the book I was actually a fan of the phrase “rich and happy.”

Tell us about rich and happy. What does that mean to you?

Tim: Relieved to hear you didn’t vomit in terror, that wouldn’t be a good thing. Interestingly enough my reaction to the title was very similar to yours. When John told me he was planning a book called “How To Be Rich and Happy” I barely managed to control my mirth, as I was about to drive off the first tee.

If I hadn’t known John I would have dismissed it out of hand. Even when he sent me the draft I didn’t even read if for over a month, but when I did, I thought, wow!

The title will definitely raise a few eyebrows and some people will think it’s a scam to help me and John get Rich and Happy, but we’re prepared for that.

The point is we couldn’t think of a better way to describe what we were doing and to go all coy and bashful because we were worried about what others would think wouldn’t have served anybody. And at the end of the day who doesn’t want to be rich and happy?

Hunter: I’ve known you through your blog for a long time, but I hadn’t heard of your co-author John Strelecky. How did you decide to write it with him? What do you each bring to the table?

Tim: How I met John is really weird. I had a copy of his book “The Why Café” and wanted to ask a question. I shot him an e-mail and he responded with a reply almost immediately saying “let’s meet for breakfast.” I thought, “What the hell is this nut job talking about?” I had no idea he lived only a mile down the road, he could have been anywhere in the U.S. for all I knew!

That was over 3 years ago and we became good friends sharing a very similar outlook on life. His book “The Big 5 For Life” is one of my favorite business books of all time and one I’d encourage anybody to read.

So as I was reading the draft of the book I kept thinking “I want in on this project!” So I asked him if he’d consider letting me co-author and he said yes. Easy when you ask!

In terms of what John brings to the table. He was a very successful consultant and independently wealthy by the time he hit his early 30’s. He’s also had a lot of experience living the Rich and Happy life and spends upwards of 6 months per year traveling because that’s what he loves to do.

I’ll let you judge what I bring! A funny accent maybe?

[Hunter's comment: Tim is being a bit modest here. You can read more about him on the About page of How To Be Rich And Happy.]

Hunter: Your book’s introduction is bound to remind people of Napoleon Hill’s classic Think And Grow Rich. That’s a book I enjoyed very much, though like most classics, it’s sorely dated. In what ways would you say your book is similar to TAGR, and how is it different?

Tim: John loves TAGR and I am more ambivalent toward it probably because it is so dated now and I can’t remember it that clearly.

There has been a conscious effort by us both to make this a process that people can follow easily. We did 6 or 7 rewrites in the last 3 or 4 months to make sure the book “flowed” for people. In that way I guess it is a bit like TAGR. I actually received a DM on Twitter from one of my own favorite authors in the UK, a guy called Michael Heppell saying he thought it was like TAGR for the 21st Century.

[Hunter's comment: Darn, he stole what I was going to say in my testimonial! ]

The differences are tricky because it’s about 4 years since I read TAGR, but I have no recollection of the importance we place on values and understanding what your own core values are. I could be wrong on that though because I have read one or two books in the meantime.

Hunter: Who is your book meant for? If you come across a burned out lawyer who just can’t take another day of work, a single mother who dreams of the day she can spend more quality time with her kids, and an aging idealist who never figured out what he wants to do with his life, who are you going to recommend your book to?

Tim: Are you ready for a huge cop out? All of them! Because what we do starts at the level of identity and ascertains what drives somebody at an unconscious level it can work for literally anybody that applies the formula to their life. Obviously the path will be different for different people, but I would be lying if I said it would benefit one type of person more than another and that is quite deliberate.

Actually scratch that, it will benefit anybody that is actually prepared to do what is necessary. Anybody thinking of buying it and hoping they will get Rich and Happy purely by reading it, is in for a huge let down and I’d advise them to save their money. One of the positive side effects of the price is we know we’ll get a higher than average percentage of people doing the work.

Hunter: I know you’re an NLP Master Practitioner, but my knowledge of NLP is pretty much limited to what the acronym stands for – neuro-linguistic programming. Does your book teach any NLP techniques, or is that something you need to hire a high-priced shrink for?

Tim: LOL, not many high priced shrinks use NLP although some of the processes are starting to be picked up and move into the main stream.

There is plenty of NLP in there although it may not always be visible as NLP to the casual observer. There are some obvious techniques like anchoring, reframing and using submodalities to help the reader change their subjective experience about an event and there is also some subtle use of language patterns designed to get people to do the work!

Hunter: Many parents tell their kids they can grow up to be president if they put their mind to it. Is that true?

Tim: On a local level I think it’s perfectly true. However, on a global level it obviously cannot be true, there is only one President. I think it’s important to encourage kids to believe anything is possible within physical reason.

I much prefer clients that come to me have outrageous goals than puny simple goals that will probably happen by default. The latter have usually had their dreams knocked out of them as kids by constantly being told to, “be more realistic” As one of the chapters says, “realism is for accountants,” and in my opinion it stifles creativity and kills hope.

Hunter: How do you know your formula can work for someone who is sincere in their desire to apply it? Don’t we all vary dramatically in our strengths, interests, assets, connections, opportunities, etc? So how can there be one formula that works for everybody?

Tim: Because the formula is dynamic and will vary from person to person. Our starting point is to say “Look, we don’t know what Rich and Happy means to you. We don’t know what your core values are and we don’t what your belief system is like. However, we can show YOU how to find that stuff out and start to lay the foundation for moving forward.” What we do that in my experience a lot of self development books don’t do, is explain how this stuff works and we back up a great deal with a lot of cutting edge medical and scientific research.

Not only that, but it’s the blueprint I use with clients so I have first hand experience of knowing it can work across all types of people.

Tim Brownson is a Life Coach out of the UK but now living in Florida and with clients all over the globe. He runs the blog The Discomfort Zone where he takes a light-hearted, left field approach to self-development and refuses to take himself too seriously.

His latest book How To Be Rich And Happy is now available for the bold and daring.

“I suppose I could collect my books and get on back to school
Or steal my Daddy’s cue and make a living out of playing pool
Or find myself a rock and roll band that needs a helping hand
Oh Maggie I wish I’d never seen your face”

- Rod Stewart, in a moment of career confusion

This is a follow-up to I Am Problogger, Hear Me Roar, where I announced that I was going on a mini-retirement to become a full time blogger.

I went back to work nearly two months ago (didn’t realize it had been that long), so my mini-retirement lasted nearly 5 months. I’ve been meaning to post an update about the full time blogging experiment: what worked, what didn’t, and where to go from here.

The overall outcome

Looking at the total effect on my quality of life, the mini-retirement was a fantastic success. Being in control of my life (you know, like an adult) was like breathing for the first time. Just ending my sleep deprivation alone made a world of difference. There’s nothing like being able to do what you want, when you want. I ate better, exercised more, had better health, more energy, a better social life, and more time for both work and fun. Not that everything was perfect all the time, but it was a day and night difference.

In the beginning, I was actually a little bit concerned that I might become bored. I didn’t really think so, but so many retirees have said they couldn’t figure out what to do with their newfound freedom, and they had to get a job just to have something to do. Now I can say I have no idea what’s wrong with those freaks. Equating freedom with boredom is the lie of the lie of the 4-hour workweek. If you get bored, something is seriously wrong with you. You might consider consulting with a neurosurgeon to see if you can get a chip implanted in your brain that would endow you with imagination, curiosity, and a sense of purpose.

I don’t know, maybe I was supposed to be European. I’ve never accepted work as a substitute for life. I don’t even think I’m lazy, just highly resistant to devoting my life to something that isn’t really my thing. But what is my thing?

Good question. I quickly found out that I don’t want to do something just to make money. Like if I was doing something that let me work from home on my own schedule, but it was something that I didn’t really care about, would that really be any better than having a job? No, it would probably just be far more work for far less money.

Knowing that allowed me to rule out a lot of options. A lot of the time, I’d consider something and think, “Well, I’d do it if it paid a lot from day one. But is it interesting enough to be worth putting in tons of effort, not knowing if it would ever pay a decent income?” And if the answer was no, I had to pass.

So far, the only thing for which the answer has been yes is blogging, and that’s why I’ve focused on it. (I use the term “blogging” in a very broad sense. Ebooks, affiliate marketing, even consulting or services that result from my blog–anything that turns my ideas into money–it’s all “blogging” to me. No need being picky about the delivery mechanism.)

So how did that work out?

The blogging results

Looking at my mini-retirement purely from a blogging perspective, it was an absolute disaster. In five months, my subscriber count increased by about 40%. In the five months prior to that, when I was blogging part time, my subscriber count increased by about 130%.

That’s right, I got more than triple the results when I was blogging part time!

And I’ve got to tell you, this was very disappointing. If I had maintained my previous growth rate, I’d have ended up with 1,400 subscribers. If I had doubled my growth rate, which would be reasonable since I was doing it full time, I’d have gotten to 2,200 subscribers. But why would my growth rate plummet?

I got this in an email from a new reader, who wanted to remain anonymous:

“From what I’ve seen, the quality of your posts truly stands out. How is it possible that you only have 800 subscribers? I mean, that’s a lot in its own right. But I think your stuff should demand a larger following.”

Why thank you reader, and I agree with you! But while my results were disappointing, they’re also encouraging in a way. I now have confirmation that blogging results have little to no correlation with how much time you put in. Which means you don’t have to work yourself to death. In fact, working too much can not only be unhelpful, but counterproductive (and when you consider the effect on your quality of life, it hurts you far more).

I don’t like things that appear random. Everything has a reason, and I want to know it. I know it’s not just a matter of “less work = better results.” I think the conclusion is that doing the right things is far more important than doing a lot of things. But what are the right things?

One thing I think I’m doing right is having a unique voice. There will always be people who don’t like it, but I don’t think I’ll ever be accused of being a copy of someone else. One reason I wanted to start a blog is because I was so frustrated that out of all the people I saw talking online, nobody was really saying anything. I eventually found people who would go beyond rehashing the same old stuff, but the really good blogs are a tiny percentage of the total. Even if your feed reader is full of blogs you love, remember how long it took to find those needles in a haystack.

Ron Hitson (no URL given) feels the same way. In a comment spliced together with an email he gave me permission to quote, he said:

“Hunter, your blog is the only blog I follow. You actually add value and a good perspective. IMO bloggers only offer opinions of things that have already occurred…I like your blog because you’re somewhat of a ‘thought leader’ (like Steve Pavlina). You guys bring fresh thinking to ‘the game.’ Most other bloggers have the same stuff, it’s just repackaged.”

OK, “thought leader” is totally going into my personal branding statement! But here’s the point: if there are even a handful of people saying things like this, I’m going to choose to listen to what they’re saying (keep going) instead of what the stats are saying (give up).

The new 3-step plan

Still, I was putting in too much effort for too little results, so something had to change. I’ve been trying a new strategy, and while it’s too soon to judge the results, it feels like a good idea. Here are the 3 parts.

1. Post less.

When I went full time, I increased my posting frequency from about twice a week to about four times a week. I didn’t want to increase it too much because it didn’t seem like it would help. A lot of people say you need to post every day to keep people coming back to your blog, but why? If someone’s subscribed, they’re subscribed. Why does it matter how often they visit?

In fact, I thought posting too much could hurt me. Giving tons of posts to people who are already subscribed won’t make them subscribe twice. But it might make them unsubscribe if they have too much to read. Actually, is that what happened? After all, I must have done something different that slashed my growth rate, and I don’t know what else it could have been.

I don’t want to overload my readers. I want to take care of them, but then spend as much time as possible going after new readers. That’s how you grow.

Writing posts like the 5,336 word Lightworkers, Darkworkers, And The Other Kind was taking a toll on me. (That one took 3 days to write; I don’t know how many hours.) And now I just don’t have the time.

I’m still going to be posting regularly, just not as much. And maybe with more short posts (which for me means less than 1,000 words). And maybe being a little less thorough (I actually rented the 2nd and 3rd Matrix movies as research for The Inductive Oracle, The Deductive Merovingian).

2. Stop reading blogs.

This was a really tough decision to make, but it had to be done. I was spending about 40 hours a week just reading and commenting on blogs. Then I’d think about how there were so many more blogs I wanted to read. I was living in reaction mode, with a never-ending to do list. At times I felt like I was going to snap. (I talked about this in detail in Why We’re Failing The 4-Hour Workweek.)

When I first started reading blogs, I soon learned that you could subscribe to a blog to make sure you didn’t miss any posts. And I remember thinking that no blog could possibly be good enough to subscribe to. While I’ve changed my thinking on that, I still don’t want to try to keep up with everything.

I’ve tried cutting back several times, but somehow I’d just get back in the habit every time. I had to quit cold turkey.

When I get home from work, I just have a few hours before I have to go to bed. With all the different ways I could spend my time, how many of those hours do I really want to spend reading blogs, as good as they might be?

(And in reality, I’m still reading blogs. Just fewer of them, with much more skimming and much less commenting. I don’t want to quit entirely. But if I tell myself that I’ve stopped reading blogs, my conscious mind will act accordingly. I think I can keep my blog reading to less than an hour a day.)

3. Use Twitter more.

But there’s a problem here. If I’m not commenting on many blogs, how will people find me? That’s where Twitter comes in.

I see Twitter as being very similar to commenting, only you don’t have to read a post first. I can send out tweets a lot faster than I can leave comments, and they can potentially be seen by far more people when I have enough followers.

This is an experiment for now, but hopefully it will prove to be effective.

Going forward

Some people took Blogger’s Paradise a bit more autobiographically than I had intended. I get frustrated sometimes, but I can’t imagine quitting blogging. I’m still getting warmed up.

As @stevepavlina tweeted, “The first million words of content are usually the hardest. ” I guess this can be considered the blogging version of the 10,000 hour rule. You have to pay your dues before you collect the rewards. I estimate that I’ve written a quarter of a million words on my blog. Make it a third of a million if you count my ebooks. Make it 335,333 if you count this post. It’s a start.

But I still continue to consider different options. Some people suggested that I get in on the iPhone app gold rush. And while that’s a reasonable idea, I’m already involved in one gold rush. If I’m going to do something else, it would have to be a better option than blogging.

But dare I say it, I actually seem to be connecting well with the new job. Who knows, maybe one day I’ll be able to write a non-sarcastic version of Top 10 Reasons To Have A Job.

BTW, it’s come to my attention that comments aren’t working, at least for some people. I’ll try to get that working as soon as I can.

My next guest on Hunter’s Heroes is certified life coach and intuitive consultant Evelyn Lim. She writes about a number of topics related to attracting abundance with your mind, and I was particularly interested in a method she mentioned called EFT.

EFT, or Emotional Freedom Techniques, was created by Gary Craig in the mid 1990s. It’s an alternative medicine tool for relieving negative emotions. You can download the EFT manual for free (you may want to obtain a temporary email address from Mailinator).

The few scientific studies that have been done on EFT were largely inconclusive, and many people say that EFT is explained by something like the placebo effect. However, there are also many people who say it worked wonders for them.

Personally, I think that the placebo issue isn’t that important. If EFT can cure a Vietnam vet of post traumatic stress disorder after decades of therapy failed, then it’s something you want to look into, placebo effect or not. (Of course, EFT does not replace medical advice from a doctor. Duh.)

I’ve read the EFT manual recently, but I haven’t had a chance to really try it. Since Evelyn has used EFT many times, I was very interested in interviewing her to get the inside story.

Hunter: Let’s start with the basics. For somebody who has never heard of EFT (Emotional Freedom Techniques), how would you describe it? What kinds of problems is it meant to treat, and what benefits does it offer?

Evelyn: EFT is a technique that involves tapping on specific meridian points in your body, to clear negative emotions. It is like applying acupuncture without the needles, but just using your fingers to tap. You can apply EFT on almost any issue that you find yourself having problems in. Because it can produce quick results, it helps you save huge therapy fees. I call it a lifeskill that everyone should learn!!

Hunter: Is this something the average person can learn to do, or does it require a lot of study or training?

Evelyn: Yes, any person can do. If kids can do them, it goes to show that it does not require a lot of study or training!!

Hunter: How do you do it? I know that explaining the full procedure would take an awful lot of words, but just give us an overview of what somebody does when using EFT on themselves.

Evelyn: I understand that there are many variations to using EFT. I recommend following the basic EFT manual first, to make things less complicated. The only thing I’d add is to use choice statements. For instance, you can also say that “even though I feel bad about ___(the issue)____, I choose to feel ___(happy, well, positive, etc)_______.”

[Hunter's comment: She's referring to "the setup," which is the first of four steps given in the manual. It consists of repeating affirmations that get you to focus on the problem you want to address, while acknowledging self acceptance. You're also rubbing or tapping on a meridian point while doing this.

Step 2 is "the sequence," where you tap on all the meridian points in order while repeating a phrase. Step 3 is "the 9 gamut procedure," which involves tapping a particular spot while going through a series of actions. Step 4 is the sequence again, the same as step 2.]

Hunter: Is this safe? Can you accidentally hurt yourself if you do something wrong, like tapping the wrong place, or tapping too many times?

Evelyn: Oh yes, EFT is absolutely safe. You cannot get it wrong nor hurt yourself with it. EFT works with the power of intent as well. Healing statements in EFT introduces equanimity (I deeply and completely accept myself anyway). This means that we embrace our negative emotions, acknowledging that they are there but that it is okay to have them. We give ourselves the permission to have them in our experience. The aversions dissolve on their own, when we do so, miraculously.

Hunter: In addition to yourself, I know your husband uses EFT, so do some of your friends, and even your daughters, ages 6 and 7, are fans of what they call “the tap tap.”

How do you, your family, and your friends use EFT? Do they use it only for big things like major phobias? Or do they use it anytime they encounter small problems, like job stress and chocolate cravings?

Evelyn: I won’t go into classifying whether an issue is big or small. An issue can be big or small depending on how it affects an individual.

Most physical symptoms that we typically observe are caused by negative emotions. We have certainly applied EFT across a wide variety of physical situations like migraines, working on autistic kids, inability to control bladder, knee pains, stress-triggered skin disorders, etc. Phobias that we have used EFT on include fear of snakes, heights, exams, death, etc.

My kids know how to tap. However, there are also many times when we surrogate tap for them. This means that we mentally imagine ourselves as them, tune in and tap for their negative emotions. Does it work? Yes it does. Therein lies the beauty of doing EFT. We can basically tap for anyone in the world. We have also surrogate tapped from Singapore to as far out as friends and their kids in the States. In the process, we have observed some miraculous results.

You know what? Hunter, I’m going to record all these case studies down. I’m not that much of a bookkeeper and have not bothered to write down notes about those we’ve helped so far.

[Hunter's comment: I came across a study that found that tapping on points on a doll worked the same as tapping on your body. It's similar to how a basketball player can actually get better by practicing shots in their mind, because the appropriate neurons still fire. But the EFT manual doesn't mention surrogate tapping. That's pretty wacky!]

Hunter: My understanding is that EFT is really meant for emotional problems, but it sometimes works on physical problems too. Is that what you’ve found? Has it surprised you by working in cases where you wouldn’t expect it to? And have you had any situations where you tried it, but it didn’t work?

Evelyn: Oops…see above answer for the first part!

Of course, there are a number of instances when I found that EFT did not work. Sometimes, it has been a case whereby I need to work with an independent practitioner. It may well be the case that there are certain questions or aspects I have overlooked in covering. Then, of course, EFT is not a miracle cure when you have cases of broken bones or really need surgical intervention. Lastly, there are also others, especially if the discordant energies are caused by emotions related to past lives, when another healing modality is best complemented.

Hunter: How long does it take for it to work? I’ve heard that in many cases it works after just one session, or maybe a few. And then in more complicated cases, it’s necessary to break the problem down into the specific issues behind it, and treat each issue separately.

Evelyn: That’s right. Sometimes, a mere session of less than 10 minutes is all that it takes. In others, it can take more than one session. What usually happens is that I will work on it to a sufficient degree. I then muscle test to ensure that that is all I need to clear for that day. If the same issue crops up at a later date, it is a sign that there are remaining negative emotions waiting to be cleared.

I think Gary Craig (the founder to EFT) uses the metaphor of chopping down the trees in a forest. Consider your dense emotions about a particular issue from your past, as if they are trees. Initially, it may sound tedious that you have to chop down tree by tree. Then, there are times when you find that the chopping of one tree can cause a number of trees to fall at the same time.

Hunter: I guess the need to do EFT could arise at any moment. But it seems like it would be awkward to do it in public. Have you ever had strangers approach you and ask why you were hitting yourself?

Evelyn: Oh no, I don’t tap myself in public, except twice. If I need to do EFT while I am outside, I tap mentally. This means that I visualize myself tapping away. It works just as well for me. There was once I cleared myself of a sinus infection while I was in a workshop class. I could not physically tap while the teacher was lecturing; at the same time, I was unable to concentrate on what he was saying. So I used my mind to imagine that I was tapping away at the meridian points.

The second time last year, I was at a corner tapping away while waiting for my daughter’s gym to end. I had forgotten to bring a book to read. As usual, I did not like to be idling my time. So I picked an issue to work on. Her gym teacher came round and told me that he knew what I was doing. He revealed that he was an EFT practitioner!

Hunter: EFT sounds similar to acupuncture, though obviously much less invasive. Are the two related?

Evelyn: Yes, it is essentially unblocking the energy flow in the meridian system. After all, the discovery statement in EFT is “The cause of all negative emotions is a disruption in the body’s energy systems.”

Hunter: The EFT manual mentions psychological reversal, a sort of energy blockage that results from self defeating, negative thinking (possibly subconscious). It’s as if our batteries are in backwards, so our electrical polarity is reversed. It’s present about 40% of the time, and if you have it, EFT won’t work. That’s why the EFT procedure starts off with a step to correct psychological reversal, just in case it’s currently affecting you.

This sounds like the law of attraction, doesn’t it? The LOA says that negative thoughts prevent what we want from manifesting, so we have to correct our thoughts before anything can happen.

Do you think the LOA and EFT go hand in hand? Does using one make you better at the other?

Evelyn: EFT and LOA is not the same thing. LOA is about sending out an intent to attract the same energy vibration of our desired outcomes. It is not about a reversal of our polarity. Do also note that EFT is but one form of energy healing. There is more than one way of clearing negative emotions energetically.

Why we need to heal energetically before we can practice LOA effectively is because most of us do have massive blocks and restrictions in our subconscious mind. If these are present, we are unable to send out clear, positive and powerful intents.

Hunter: The EFT manual touches on some advanced details, such as aspects, psychological reversal, the collarbone breathing exercise, energy toxins, and shortcuts. But it says that while the manual provides the basics, the DVDs are necessary if you want to expand your skills beyond beginner status.

Have you watched these DVDs, and do you recommend them? Or how could people get more information?

Evelyn: Yes, I have watched the DVDs some years back. I recommend downloading the manual first and then decide later if more understanding is required. In the meantime, sign up for the free EFT newsletter. There are many case studies to illustrate the range of situations that EFT can be applied to and also what statements to be used.

I typically like to enhance my learning via a few channels. Repetition is key for me. Also, when something is as important as learning a lifeskill like EFT, I would want to know how I can use it more effectively. It’s nothing like using visuals and audio to augment my learning eventually.

Hunter: OK Evelyn, thanks for shedding some light on this mysterious method called EFT. I think it’s the kind of thing you really have to try for yourself to see what it’s about, but you’ve given everyone a good starting point.

Evelyn Lim is a writer, life coach and intuitive consultant. She shares her tips about raising energy vibrations on her site at Attraction Mind Map. Specially, she writes about living consciously, law of attraction, meditation, spirituality and power of intention; amongst others.

She also offers soul readings at Akashic Secrets for people who would like to clear their energetic blocks and obstacles to having a more empowered life.

Steve Pavlina is the next guest in my interview series Hunter’s Heroes: Ordinary People, Extraordinary Souls. “Ordinary” might not be the first label you’d think to attach to him (perhaps blogging god would be more likely), but I know that Steve feels that a guru image puts up a wall that makes it harder for him to help people with their personal growth.

Back when he announced his then-upcoming book Personal Development for Smart People, I had some questions about it. Using the principle of courage, I requested an interview. Using the principle of oneness, he accepted. But then his book was somehow released six weeks early, which kept him very busy with promoting it and giving interviews, not to mention fighting the Thundercats and drinking a gallon of juice every day. But true to his word, he made time to give the interview. Just keep in mind that I chose the questions before his book came out.

The timing of Steve’s response was pretty freaky. I sent him the questions nearly three months ago, and got put in the queue. I had no idea how long it would take for him to finish all his other interviews and get around to me. I had no reason to expect that it would happen today.

While I’m not at liberty to go into details at this time, earlier today I had my first communication with one of my spirit guides, and I was learning about how my primary clair is claircognizance. That means “clear knowing,” and refers to information being instantly “downloaded” to you from your higher self or a spirit guide. I was looking for some life guidance, and wondering if I could get this through claircognizance. Less than an hour later, Steve replied with his answers, and I literally downloaded the information as a Word document.

Now, if you haven’t been scared off yet, let’s see what Steve has to say about the principles of personal growth.

Hunter: Your book is based on seven fundamental principles: truth, love, power, oneness, authority, courage, and intelligence. We see a lot of people throwing around numbers and writing about their “X Elements of Success” or “Y Keys to Happiness.” In the blogging world, this is called a list post, and it’s being overdone as an easy formula for rehashing ideas. However, I know you didn’t just pick seven random principles, that you had a very specific reason for choosing these and no others. Can you explain what’s special about these seven principles?

Steve: You’re right that this is much more than a random list I pulled out of thin air. A considerable amount of work went into defining and articulating this principle-centered model of growth.

My goal in writing Personal Development for Smart People was to identify the core fundamental principles behind all successful personal growth efforts. Before I identified the principles, I defined several specific criteria these principles would have to satisfy in order to be included in the book.

First, all of the principles had to be universal, meaning that they can apply to anyone, anywhere, at any time, and they can work equally well for all areas of life (health, relationships, career, finances, etc). Second, they had to be collectively complete, so all the critical elements of growth are accounted for and none are missing. Third, the primary principles had to be irreducible, serving as atomic building blocks for secondary principles. Fourth, the principles had to be internally congruent, so they must work synergistically instead of contradicting each other. And fifth, the principles had to be practical, so people can apply them to generate real-world results.

Consider a potential principle such as commitment. This doesn’t satisfy our criteria for growth because commitment isn’t universal. You can certainly grow from a commitment to proper diet and exercise, a committed relationship, a commitment to spiritual growth, and so on. But there are situations where excessive commitment can just as easily derail you. Many people have experienced more growth after breaking commitments that no longer served them, such as quitting an unfulfilling career path, ending a loveless marriage, or dropping a disempowering belief. There are hundreds of ideals and values that look good at first glance, but they ultimately failed to provide the kind of situation-independent guidance I was seeking.

Truth, on the other hand, is a universal principle. By truth I mean the awareness and acceptance of what is. The more truth you can bring to your life – the more you can accept and deal with reality as it is – the faster you’ll grow. When too much falsehood and denial creep into your life, you’ll invariably stagnate. For example, if you pretend you enjoy your job when the truth is that it leaves you feeling empty, your denial will keep you stuck. Identifying and admitting the truth in any situation, even if you presently feel powerless to change, is a huge improvement. Truth always points us in the direction of positive growth. Falsehood and denial lead us away from growth.

When you read each of the seven principles, they should strike you as almost obvious. It’s hard to argue that truth is a bad quality, for instance. The strength of this model doesn’t come from the individual principles. It’s the identification of the whole collection and how the principles interact with each other. That’s something I’ve never seen done in any other personal development book.

Hunter: You came up with truth, love, and power as the three primary principles, being both orthogonal (non-overlapping) and complete (all other principles of personal growth can be derived from them). I think we can see that they’re orthogonal, but how do you know that they’re complete?

Steve: That knowledge can only come from experience. Once you consciously work with the principles for a certain length of time and apply them to dozens of different problems and situations, you learn to trust them. You begin to see how they always point to solutions in any personal challenges you may encounter.

This is one of the reasons it took me about 2-1/2 years to develop this model. I had to put the principles to work again and again, applying them a wide variation of situations, so I could test to see if they were indeed complete and could be trusted to hold up in the long run.

I went through many iterations of this model and always found holes in earlier versions, encountering problems where the model wasn’t applicable or couldn’t offer practical solutions. But I haven’t been able to find such holes in the current model. It’s general enough to apply to all situations but specific enough to be down-to-earth and practical.

Hunter: Is it possible that someone could come up with three different primary principles, or four or more primary principles, that are orthogonal and complete?

Steve: Subject to the constraints of my intellect, I would have to say no on the four-principle model. At least I haven’t come across anything of the sort. The three-principle model is rich enough to cover all the bases – including awareness, thoughts, feelings, actions, and results – but it’s simple enough that we can apply it to everyday situations and real-world problems.

A model based on four primary principles, if such a thing could be developed, would introduce unnecessary complexity. For starters, we would have to deal with 11 secondary principles for a total of 15 different universal principles. Such a model would be so complex and unwieldy that I doubt very many people could apply it in the real world. I can’t completely rule out the possibility that such a model may someday be developed, but I don’t think it would be very useful in practice.

[Hunter's comment: This reminds me of the Myers-Briggs Type Indicator. The best known version is called Step I, with its 4 dichotomies and 16 types. People say that's too simplistic, that there must be more than 16 different personalities. Well, there's also a Step II, with 20 dichotomies and 1,048,576 types. It's more detailed, but it's also a heck of a lot more complicated. Sometimes the best tool for the job is the simplest one.]

As for alternative three-principle models, that’s certainly possible, but they’ll still cover the same space as truth, love, and power, and such models will likely add unnecessary complexity.

For example, I can define a model of personal growth based upon oneness, authority, and courage as primary principles, but that model covers the same space as truth, love, and power. Oneness is truth + love, authority is truth + power, and courage is love + power. So we don’t gain anything here except that we’re looking at the same space from a different perspective. It’s like substituting polar coordinates for Cartesian coordinates to plot a point on a 2D surface. Both models work, but for most situations Cartesian (x,y) coordinates are simpler and easier for people to grasp.

[Hunter's comment: I was going to say it's like having a different set of three primary colors, like magenta, cyan, and yellow instead of red, green, and blue. Polar vs. Cartesian coordinates is interesting. For plotting a single point, yes, the Cartesian method is just as capable and way easier to grasp. On the other hand, many cool polar functions like r(θ) = 2 sin 4θ just can't be expressed as functions in the Cartesian plane. (Can you tell that Steve and I were math majors?)]

The reason I settled on truth, love, and power for the core principles is that these are simple terms and are easy for most people to understand. These are concepts people already intuitively grasp. It takes more effort to understand and apply oneness, authority, and courage, so a model based on those (or any other principles) would likely add complexity without any major benefits.

Hunter: Let’s say that we have a particular problem we want to solve, like saving money to send our kids to college. I’m sure your book doesn’t go into all the details about Coverdell Education Savings Accounts and so forth. Is the idea that we need to understand how to correct misalignments we have with the core principles, and then it will be easy to work out a solution to a specific problem?

Steve: Essentially yes. But it’s not just about correcting misalignments. The goal is to bring parts of your life into ever greater alignment with truth, love, and power. But for optimal results, this must be done in a holistic, across-the-board manner.

For example, as you proposed, imagine that you want to save money for your kids’ college education, and you find it very difficult to do so. Maybe you look at the big picture (truth), and you realize you can’t afford to send your kids to a very good school. But your desire is to be able to provide them with such opportunities, and this means a lot to you (love). However, you feel you presently lack the ability to fulfill this desire (power).

Now the obvious output of this quick analysis is that you’re weak on the power element. You know what you want, but you lack the ability to get it. Why is that?

This is where we must broaden the application of truth, love, and power, and look at your life more holistically. Perhaps your lack of focus and discipline (power) is holding you back from advancing in your career, and this is depressing your income. If you could become more disciplined and focus, perhaps that would be enough. So what is keeping you from achieving this? Maybe the truth is that you feel uninspired by your work (lack of love). Or possibly you just don’t have the energy to advance because your health habits are poor (misaligned with truth).

When you apply the truth, love, and power model to your life as a whole, you’ll be able to discover the real problems that hold you back from growing and fulfilling your desires.

I’m in a situation where if I work hard for perhaps a week or two, I can create a new revenue stream that would fund a college education for both of my children. I couldn’t do anything like this 10 years ago, but such opportunities are readily available to me today. I have the knowledge, the skills, and the resources to generate abundant income in a short period of time – through totally honest means and without resorting to any rip-offs or scams. I was able to reach this point by recognizing that personal growth must be done holistically. I can’t just hammer away on career advancement and expect to get good results. I can’t compartmentalize my life like that. For example, a great deal of my success comes about because I eat a diet that makes me feel motivated, happy, and energetic, and I cultivate relationships with people I admire and respect. My career wouldn’t have turned out as well if I found myself eating the Standard American Diet (SAD) or remained stuck in unsupportive relationships.

Hunter: Does understanding these principles really give us everything we need to diagnose and solve any problem we might face in our career, health, relationships, finances, spirituality, or any other area of life? How effective has this model been in your life, compared to say, the intention-manifestation model that you’ve often written about (more commonly known as the law of attraction)?

Steve: The truth, love, and power model can bring tremendous clarity to situations where you’ve felt stuck for a long time. It is a high-level, general purpose diagnostic tool. It shows you where you’re out of alignment with one of the core principles, and this reveals the general nature of the solution.

You will still benefit from using other tools and techniques to solve specific low-level problems. But in many cases, 80% of the solution to a problem involves diagnosing the problem correctly. A major stumbling block in solving tricky life challenges is looking for the solution in the wrong place.

[Hunter's comment: That's very interesting. It's like when weight gain is caused by job stress, or a toothache is caused by heart disease. If you're treating the symptom directly, you're looking in the wrong place.

When I was reading Steve's responses, I froze right here, as if I somehow knew this applies to me. Claircognizance?]

This model has helped me overcome some major hurdles that had previously trapped me for years.

For example, one of my goals in life was to adopt a 100% raw vegan diet. I’ve been vegetarian since 1993 and vegan since 1997, but when I tried to go 100% raw, I could only do it for 30-45 days at most, and I always went back to cooked food afterwards. I loved how I felt on the raw foods diet – the mental clarity and the energy gains were tremendous – but for some reason I always reverted back to cooked foods, and I lost those wonderful gains. For many years I assumed I just needed to educate myself more (truth) and work harder on building my discipline (power). But no matter how hard I pushed, I always failed to make the change stick.

It was only after developing the truth, love, and power model that I was finally able to see what I was missing. I had all the truth and power I needed to succeed. But I was missing the love element. I had many vegan friends, but I had zero friends that were raw foodists. Consequently, whenever I tried to become a raw foodist, my social relationships always drew me back to cooked foods. My old eating habits were too well integrated into my social life. The principle of love told me that if I wanted to become a raw foodist, I need to build sufficient social support for that change.

So I applied the solution suggested by this model. I found other raw foodists online, and I began befriending them. I joined a raw food social networking site (www.GiveItToMeRaw.com) and began connecting with other raw foodists. Building that social support was critical, and it was exactly what I needed to become a raw foodist and make the change stick. In fact, it was much easier than I expected. Now I have lots of raw foodist friends, and it’s rare that a day goes by when I don’t connect with at least one of them via email, phone, or face to face. I’m also planning to attend three raw foodist meet-ups/potlucks in Las Vegas in December.

The Law of Attraction is basically a subset of the truth, love, and power model. It includes elements of all three, which is why it can be so effective for people, but it’s also missing some key aspects, which is why it often fails to work. The LoA is about tuning in to your desires and focusing your intentions. With respect to truth, the LoA model teaches you to perceive what you’re getting and notice what you’d like to change; however, it doesn’t do a good job of teaching people how to predict whether their desires are likely to manifest or whether they’re succumbing to self-delusion. With respect to love, the LoA teaches people to connect with what they want and disconnect from what they don’t want; however, it doesn’t adequately address the importance of building social support for the new intention. And with respect to power, the LoA stresses the importance of building desire and maintaining focus, but it fails to properly integrate effort and self-discipline, leaving people mistakenly believing they can be lazy and still manifest whatever they want, even as the unpaid bills begin to pile up.

The LoA is a step in the right direction, but it’s too inaccurate and flawed to work well in all situations. You can get some interesting results with the LoA to the degree that it helps you align with truth, love, and power, but the flaws in that model often leave people with little or nothing to show for their efforts. Holding clear intentions is still important and useful, but that’s only one piece of the larger puzzle.

[Hunter's comment: Now that's just about the best assessment of the LoA I've ever heard!]

Hunter: This seems like an enormous breakthrough in personal development. Why had no one done it before? Why did it take you two and a half years? Let me partially answer the question for you. I think the seven core principles are deceptively simple. You can look at them and think, “Oh sure, I could have come up with those.” And yet, when people tried to guess the principles in your forum before you revealed them, they came up with everything but those seven: desire, momentum, honesty, integrity, creativity, imagination, knowledge, acceptance, awareness, action, understanding, curiosity, responsibility, survival, reproduction, sustenance, shelter, unity, source, growth, identity, clarity, congruence, connection, freedom, duality, thought, expansion, meaning, context, focus, change, justice, fairness, contribution, etc. Not one person suggested truth, love, or power! I think that shows that coming up with the core principles was a lot harder than we might think.

Steve: It was incredibly difficult to identify the core principles and develop this model of human growth, much harder than it might appear at first glance. As you can see from the various values you’ve listed, there were vast possibilities to explore. You’ll find an even longer list of values at www.stevepavlina.com/articles/list-of-values.htm. This creates an enormous search space to consider. There were many frustrating blind alleys to explore. The worst part was that I didn’t even know a solution existed. I just intuitively sensed I would eventually figure it out.

I think the difficulty of the problem is one reason I’ve never seen anyone do something like this before. But it’s also possible that very few people asked these types of questions in a way that made them curious enough to search for answers.

The main question I asked was, “What does it really mean to grow as a human being?” Now you might answer that by saying something like, “It means you work on making your life better.” But what does better mean? That’s a question that really got under my skin. I wondered if the answer was entirely relative. Is this something we must all decide for ourselves? It is better to earn more money or less? What if you steal to get it? What if you lie just a little? Is growth really something that’s situation-dependent, or is it possible there are hidden commonalities to all successful growth efforts, regardless of the specific circumstances?

When I first began this search, I couldn’t come up with satisfactory answers to these questions. That really bugged me. After all, I was running one of the most popular personal development websites in the world. People were looking to me for advice in this area. This is a great responsibility because people sometimes visit my website when they’re feeling suicidal, when they want to quit their jobs to start a new career, or when they’re trying to decide whether or not to end their marriage.

I found it terribly ironic that I was running a successful personal growth website, and I couldn’t come up with a satisfactory definition of what it means to grow. It was something I intuitively understood, but I lacked a cohesive mental framework. How could I keep running a personal growth website if I couldn’t even define growth?

I feel much more centered after developing this model. Now I finally have clear answers to those questions, answers that satisfy my intuition as well as my intellect. Now I can tell people that growth is the progressive alignment with truth, love, and power. It’s such a simple, elegant definition, and it really covers all the bases.

Imagine taking 2-1/2 years to develop a model of growth based on just three words. I think that’s reason enough to explain why this pursuit would turn most people away. You have to be really fanatical about growth to want to undertake a challenge like this.

Hunter: And one final question to put your book in perspective. You’ve said a number of times that almost everything we have can’t survive our death, and therefore we should spend our lives developing our consciousness, the one part of us that can possibly survive. But why do we need to get a head start on the afterlife? Why not optimize our lives for the physical world, and then work on our consciousness after we die, if we still have it in the afterlife?

Steve: This isn’t an either-or challenge. It’s an and challenge. Let me ’splain.

We know we’re going to die someday, and we know that everything of a physical nature must remain behind when that happens, including our bodies, our possessions, our careers, and our friends and families. That’s a difficult thing to accept, but whether we accept it or not, it’s still part of our reality. We’ll all have to face this event someday.

If we center our lives on that which is physical, then in the long run, it doesn’t matter what we gain or lose because we’re going to lose it all when we die. Our careers will end. Our human relationships will end. Everything we build here will eventually become dust.

On the other hand, it’s also possible to devote ourselves to some kind of spiritual path that basically trashes our physical existence in the process. We can tune out from physical life altogether. Since we know it will eventually end, we may ask, “What’s the point of living here anyway? It’s all for naught.” This can lead us to check out from our human lives. Some people live like they’re just waiting for death. The inevitability of death prevents them from really living.

But instead of focusing on the differences between this life and the potential afterlife, let’s consider the major commonality instead. The only commonality we can really identify is consciousness. If we experience some kind of existence after death, then the only part of us that can survive is our consciousness, i.e. our awareness. If we lose our awareness after death, then we’ve lost the ability to even recognize and acknowledge the existence of an afterlife. But if we remain conscious and aware on some level, then some part of us endures.

Now there’s no guarantee that your consciousness will continue beyond death, but I think you’ll agree that it’s the only part of you that could survive your physical death. Everything else clearly remains behind.

So if consciousness is the only potential common element to this life and the afterlife, then we get the greatest possible long-term gains by developing our consciousness in this life. And what’s really fascinating is that by focusing on the development of your consciousness now, you’ll enjoy an incredible life while you’re here. You’ll lose your fear of death because you’ll know you’re doing the very best you can to prepare for it. And once you lose your fear of death, you’ll live much more fully in the here and now. For starters you’ll be less timid about taking risks such as quitting your job to start a new business. After all, if you accept that you’re going to die, how you can be afraid of minor stumbling blocks like going broke? Those things are just part of the expansion of your consciousness.

Consciousness develops through expansion, through exposure to new experiences. If you do the same things day after day, you aren’t doing a very good job of developing your consciousness. You’re just holding yourself in a stuck position.

When you work on developing your consciousness, when you focus on living a life of expansion and exposure to new experiences, you know you’re living the best life you can. You gain the feeling of being ready to die without regrets. This adds a special spiciness to your human life in the here and now.

When people get too caught up in physical life, they live way too timidly. They essentially become powerless cowards. They whine about petty problems, and minor challenges keep them stuck for years. They settle for uninspiring jobs, unfulfilling relationships, and unproductive habits. They become lazy and confused. With each passing year, they feel increasingly regretful and resentful. Life passes them by, and they know they’re missing something important, but they can’t identify what it is.

The expansion of consciousness clearly dictates that if you find yourself in such situations, you need to quit immediately because you’re just wasting your life. But people who don’t align themselves with this pursuit remain stuck in such situations for years. They act like the goal of life is to pay their bills on time or keep a roof over their heads. That isn’t why we’re here though. We’re here to have the greatest growth experience – the greatest adventure – any conscious being could ever wish for.

If you live your life as anything less than the greatest adventure ever, you’re totally missing the point of life. You’re focused too much on the physical static around you, and you’re overlooking the big picture. You’re here to develop yourself as a conscious being. That means discovering truth, experiencing love, and embracing your power. When you live unconsciously, you do the exact opposite. You succumb to falsehood and denial, you get stuck with what you don’t want, and you wimp out on really living.

By working on your consciousness while you’re here, you gain the best of both worlds. You get to enjoy an amazing physical life, filled with love, opportunity, and adventure. And you also feel grateful for your experiences and prepared for death. You squeeze all the juice out of life instead of wallowing in regret. But in order to do this, you must accept – really, deeply accept – that your physical life is temporary. Its purpose is to help you grow, to become a more conscious, more expansive, more courageous being. If you can accept that, you will enjoy a very blessed existence, regardless of how long you live.

Hunter: Steve, thanks for doing this interview. I know how busy you are, and I appreciate your taking the time to shed some light on the principles of personal growth.

Steve’s book Personal Development for Smart People is available in bookstores and on Amazon.com. His blog can be found at stevepavlina.com/blog.

Hunter: In part 1 we went over what the Akashic records are, and what you’d gain from having a reading. Now I’m going to get into some more theoretical questions. Akemi, it’s fine to say you don’t know the answers, since the questions are probably outside your job description. But I figured I should take advantage of this chance to ask, since I don’t know anyone else like you.

First of all, why do we need to clear our own souls? Why can’t God, or the universe, or our spirit guides, do it for us? After all, they know we don’t know how to do it on our own. It doesn’t seem like a great system, if soul damage passes down from one lifetime to the next, and everyone is handicapped without even knowing it.

Akemi: I love this question! I’ve been waiting for someone to ask me these fundamental questions!!

To answer that, we need to step back and think why we even bother to incarnate. My understanding is that souls incarnate into the physical bodies by choice. Free will and free choice are the biggest gift God (or the Universe, whatever you call) has given us.

And the ultimate purpose for coming to this physical world is to experience it. Back when we were simply spiritual beings, there were no pains, no troubles, and no loss nor gain, no particular fun – we just were. This was wonderful, but also kind of – boring.

This physical world, on the other hand, is like an amusement park. Vivid colors, entertaining music, so many people who each have different personalities, and we have the bodies to do things, too! We can ride a roller coaster and enjoy the ups and downs. We can stuff ourselves with cotton candies!

As we experience this world, we are learning. We figure there are causes and effects. If we eat too much cotton candies and ride the roller coaster, we might get really sick. Wow, we didn’t know that when we didn’t have the bodies! It tasted good at the time, but let’s stop at two cotton candies next time . . .

Soul-level learning is just like that. For example, if you curse (and I don’t mean just using bad words, but really cursing), say, your spouse that he or she can’t do anything right, you may get a temporary sense of fake superiority, but there are consequences. Now they start thinking they really can’t do anything right (if they buy into that curse). And the curse ties the two of you together so that you get to see the effects in the following lifetime. That person may not be your spouse this time, but maybe – your parent. So you are born to a parent who doesn’t think he or she can do things right – and this sucks. Your soul finally figures cursing is not a good idea. The soul grows a step closer to Divine Love, Light, and Truth.

Whether you are consciously aware or not, your soul is doing this learning, and seeks assistance in clearing the damages as it sees fit. But this has to happen with its free will. Some other forces doing the clearing without the soul’s request does not support its learning and growing process, so they respect your initiative.

Hunter: OK, we have to seek out the soul clearing as a part of free will. But let’s go back to what you said about incarnating by choice. When we were spiritual beings, we had a wonderful existence, but being the drama queens we were, we decided to start our own version of Melrose Place, because souls just wanna have fun? Didn’t we take a considerable risk in doing this, allowing our souls to be damaged and possibly never healed, just for some cotton candy?

Also, this thing about cursing…how does that happen exactly? How do we know if we cursed someone accidentally, and how do we undo it?

Akemi: Hmm . . . so you don’t think going to the amusement park is worth the fun even with potential risk of injury?

Now when I say fun, it’s not just about the cotton candy. It involves all the experiences. If amusement park is not an example that appeals to you, how about some sports? I personally don’t get why it’s so fun to chase a ball to hit it back to the other side, but some people love it, they love getting exhausted doing it, and they swear they learn so much about themselves and others doing it. I’d say the same about life. It may not be rosy and sweet all the time, but it’s worth it. Even with some risks.

BTW how much drama you want in your life is up to you. You don’t have to be the drama king ^_^

I’m sorry if I scared you about the curse story because that is just one of many things we can screw up. I don’t think we “accidentally” curse – the curse I’m talking about is the one you actually mean it. If you are cursing, you may not know the full consequences of doing it (which is the whole point) but you really intended wrong to someone.

There are various healing modalities beside my clearing. I heard EFT (Emotional Freedom Technique) works well. Or you can release and bless the person in your prayer.

Hunter: Are the Akashic records read-only, or could you screw up someone’s soul, change their past, give them negative energies, etc? If you looked up Hitler’s date and place of birth, could you locate his record, find out who has his soul now, and remove the evil?

Akemi: Hmm . . . I think there are several issues involved here.

First, accessing someone else’s Akashic records is a privilege the Akashic readers have in the Hall of Akashic Records. I retrieve and read the Akashic records with the assistance of my Akashic Record Guide. When a client places the order with their personal info, they are essentially giving me the permission to read their Akashic records.

So I don’t go around and read someone’s record who didn’t order me to do so. I don’t think it is appropriate of me to snoop around and my Guide would not help me in that. This is why I don’t do reading of celebs. It would be interesting to read the Akashic records of Barack Obama or Madonna, but no . . . not until they ask me to . . . and not Hitler’s, either . . .

You are also asking about manipulation on the Akashic records and the souls. These are two separate issues. As for changing the Akashic records, well, when we do the clearing, we ask them to delete negative info, so the answer is yes, they can be updated, but I think the Hall is well guarded so that negative manipulation won’t happen.

Manipulation on the soul is another story. There are a lot of negative souls and beings trying to get hold of you, to suck up some life energy from you, and to do other manipulations on your thinking and feeling. That is why we have the spheres of protection around us. Light is stronger than shadows.

Hunter: In part 1, you said you’d do a reading for someone we’re thinking of having a long-term relationship with, or someone we want to go into business with. Would they have to consent to the reading, or is it OK to read their record without their knowledge since the relationship will affect us?

Akemi: If you feel comfortable talking to the person to get their consent, that will be great. If not, I can do it on your behalf because they affect your life. This is totally accepted in the Hall of Akashic Records.

This is why I said I’d be happy to do reading for your family (biological or not) because they definitely influence your life. With friends and business associates, it depends, so I used the example of serious boyfriend / girlfriend or business partner. Your non-romantic but very close friends or your ex you can’t put closure in your mind are also okay. If you are unsure whether it is appropriate of you to order a reading for someone, please email me.

Hunter: Are humans special, or are we just apes who happened to evolve, rising to dominance only because the dinosaurs had been wiped out by chance? Do chimpanzees, our closest living relatives, have souls? If so, what about fish? If not, what about Neanderthals?

Akemi: I don’t really know the answer for this.

Hunter: OK, then on to the next question. I don’t know the right terminology, but what is the hierarchy of all the different planes? Like we have the physical plane that we know and love, but is there just one astral plane, or several? For that matter, are there other physical planes?

Are we at the bottom of the hierarchy? Some people say they can project into the astral plane, but I never see aliens projecting into the physical plane. Is it one-way?

Akemi: Terminology is indeed confusing. It is quite possible two individuals are using the same word to mean different things, or using two different terms to mean the same thing.

As I mentioned earlier, I think there are higher dimensions than this world we know. How many of such higher dimensions there are and how they look like, I don’t know. Some say there are up to twelve dimensions . . .

There are also astral planes. I heard there are seven positive and seven negative astrals. And we go there all the time, unconsciously, in our dreams. Conscious astral travel is yet another story.

Hunter: What does the journey of a soul look like? You’ve mentioned past lives before. If someone dies and their soul is reborn into another body, and then another body, and so on, what’s going on there? Is the soul trying to complete itself before moving on? If so, what needs to happen for the soul to be done, and where does it go next? Is there a grand scheme? Are some souls waiting at a finish line somewhere, and when they all get there, the universe will implode?

Akemi: Another great question! Let’s talk about the journey of the individual soul and our souls’ journey as a whole group.

Each soul comes to physical life with a purpose and a set of lessons it wants to take. The plan may work well, or not, and there may be unexpected events (remember we all have free will?) So when we die and cross over, we review our past lifetime and make a plan for the next. There is indeed a big plan, and we are working on it while having fun with the ups and downs of life.

Many souls are accelerating their spiritual growth now. Having the physical bodies is fun, but there are some drawbacks. So we are evolving to a new style of existence called “lightbodies.” This is why so many people are seeking spiritual assistance, like my Akashic record reading and clearing.

I’m not sure exactly what this looks like or what it takes for this process (sometimes called ascension) to happen. Personally, I think this is my last incarnation – I sure hope so. For some time, I thought I would be a spirit guide next time, but so many people seem to ignore their spirit guides that I’m starting to think working as spirit guide may not be so fun. So I’d like to ascend

Lightbodies are still individual existence. The ultimate goal of our spiritual evolution, I think, is to realize this was all about learning and we are really one with the Source. That is how it all started – the Source, being whole and perfect, wanted to experience itself as separate individuals, so the universe and all beings in it came to be. And we will go back there.

Hunter: You mentioned that people ignore their spirit guides. But how can we help that, if we can’t hear them? Are we supposed to be able to hear them? And if so, is it an actual voice, or is it something like noticing opportunities they put in our path?

Akemi: Spirit guides communicate with us in various ways. Some talk to you, and you sense words coming to you. If you are good at clairaudience, you may actually hear them. Some spirit guides show us pictures. Some touches you, and you sense someone just gave you a hug, or you get an itch. Some just puts a bunch of idea into you, like downloading a file and after that, you just know something.

The problem is most people dismiss these incoming messages. They don’t give credit to that subtle voice or the gut feelings, and go for that loud instructions from the ego.

When I do Spirit Guide Reading, my clients often start saying things like, “Oh, now I remember . . . this and this happened when I was young and I sensed someone speaking in me ‘Don’t go there!’ And it was good I didn’t because if I did, I could have been in big trouble . . .”

Communicating with your spirit guides is natural, but for many of us, it takes practice. As a starter, have some quiet time, ask a few questions to your spirit guides, and “listen” within. When you sense you are getting a message, don’t write it off as your “imagination” but trust and take action. You can start small, like what you might want to do this weekend.

Spirit guides also arrange synchronicities and other opportunities. (They really work hard!) But again, it is up to you to take notice and utilize the opportunity. If you don’t, they still work hard for you . . .

Hunter: OK Akemi, it was great having you here. Thanks for shedding so much light on Akashic record reading, and especially for putting up with my weird questions in part 2.

Akemi: Your questions are great and I enjoyed this interview very much. If someone has additional questions, please ask in the comment section, and I will do my best answering them.

As Akashic record reader and life coach, Akemi Gaines can help you improve your life and grow spiritually. She lives in Oregon, USA, but distance is not an issue for her reading. To learn more, check her website Akashic Record Reading. You might also want to subscribe to her blog, Yes to Me, to read articles like What’s The Best Thing That Can Happen?

You might know Akemi from her blog Yes to Me, which is mainly about entrepreneurship and life purpose. But more and more people are becoming interested in her Akashic record reading services. Since that’s not exactly an everyday topic, I’m very glad to be able to talk to her about it.

Hunter: Hi Akemi, and thanks for joining us. To start off, I’m sure that most people have never heard of the Akashic records. Can you explain what they are?

Akemi: Hi Hunter and the wonderful readers, it’s a joy to be here today. And I’m thrilled you named this interview series “Ordinary People, Extraordinary SOULS” because that is what the Akashic records are about.

While so many people identify with their physical bodies and their thinking minds, that is not the whole picture of us. We have souls – or more accurately, we are souls having the bodies and minds.

Everything that a soul has experienced through its many lifetimes is recorded and that is called Akashic records. The word “Akashic” is derived from the Sanskrit word “akasha,” which means sky or space.

Hunter: Before we go any further, I think we have to address the issue of skepticism, since we both know what a lot of people are thinking right now.

If you hear about something for the first time and aren’t immediately on board, I don’t think that’s skepticism, that’s just normal. To me, skepticism means having an attitude of “guilty until proven innocent.” I find it more constructive to have the humility to admit that we don’t know everything, and take it from there without rushing to an uninformed judgment.

Let’s face it, we don’t live in Star Trek world, and science still has a ways to go. We laugh at people who thought the world was flat, but then we often turn around and commit the same logical fallacy. Would you have been open-minded enough to consider the possibility that the world was round, when you could plainly see that it was flat?

Even if there’s currently no scientific evidence of the Akashic records (and I don’t know, maybe there is), it would be unscientific to declare that they don’t exist. There was no evidence of lucid dreaming either for thousands of years, until someone finally figured out how to prove it. Of course, that doesn’t mean that everything is automatically true, but I’m just saying that we don’t need to reach a verdict today.

Akemi, do you have anything to add to this?

Akemi: Wow, Hunter, that is exactly how I’d address the point.

Physically we live in the three dimensional world. If there are higher dimensions, the beings in the higher dimension have no problem understanding and accessing the lower dimensions, but the other way around is very difficult. We may observe the signs here and there, but understanding what it is like in the higher dimension is extremely challenging. But it doesn’t mean they don’t exist.

Hunter: Why would somebody want to have their Akashic record read? What kinds of things could they gain from that knowledge?

Akemi: There are so much benefit . . . how many words am I allowed to use here?

Basically, if someone feels they are bumping their head against invisible wall, please consider the possibility that there IS an invisible wall blocking their growth. In other words, if someone has the good intention for personal development and still find themselves doing the same old things over and over, or just can’t let go of their negative feelings, there is a good reason.

The condition of the soul affects us mentally, emotionally, and even physically. So it can cause all kinds of problems – from sleep problem or persistent anxiety to toxic relationships and obsessive behaviors.

It also helps our spiritual development tremendously, so if someone is serious about it, it is well worth it.

My reading is clearing-oriented. By that I mean I check the past events as they relate to the current blocks my clients are facing.

It may be entertaining to learn that you were a general of Napoleon or you were killed in a witch trial, but then, so what? I don’t see much value in learning this kind of info so I don’t go in there, unless it has something to do with the energetic restrictions the client is facing NOW. If it has indeed caused the invisible block, then I gather enough info to understand what happened so that we know what we are clearing.

Hunter: Actually, I would definitely find it worthwhile to know a little about our past lives, even if that knowledge doesn’t help us beyond entertainment value. So even though the focus of the reading should be on clearing the current blocks, if I was Attila the Hun I’d like to know it!

Moving on, how do you go about reading the Akashic records? Do you do it in a dream, in a trance, by astral projection, etc? Do you see the records, feel them, hear them, etc? And using only the person’s current name, name at birth, birth date, and place of birth, how can you locate a specific record? Is it more like looking through the index at the back of a book, or more like a Google search?

Akemi: I go into the Hall of Akashic Records, where all the Akashic records are stored – energetically. So I’ll be in a slightly modified condition, but it’s nothing like you call “trance.” I can pick up the phone and carry a conversation just fine (not that I want to do so while I’m doing the reading, though).

I need to give credit to my Akashic Record Guide (or Akashic Record Keeper) here. I ask for the specific record with the identification info, and boom, he brings it in. Thank you!

I’ve had no problem locating the record just with these info, so I guess it is enough. In terms of how I read it – it’s a combination of sensing, seeing, hearing, with lots and lots of probing questioning.

Hunter: Questioning? You mean you’re not just passively reading the record, but it actually listens to you to know what information to give you?

Akemi: Yes, and that is the challenging part. The Akashic records hold everything – all events, thoughts, feelings, in detail . . . It will totally crash my poor little brain if I try to read them all, or even close to it. So I need to carefully choose and craft my questions to know specific points in the records, which goes back to the discussion that I focus on the issues that are causing problems to my clients now, and just enough information to understand what happened.

Hunter: What is it that gives you personally the ability to read the Akashic records? Are you special somehow, or did you just learn how to do it? Did you learn from a person, a book, or what? Is it theoretically possible for anyone to learn how to do it?

Akemi: I had my own reading and was so impressed that I decided to learn how to do it myself.

Let’s see if I can explain the ability issue with analogy. I think everyone can cook. At least, everyone can cook to feed themselves with something warm. Maybe they can cook well to feed their family and friends. And some seem to have the gift to just know how to season a dish wonderfully. Some go ahead and cook professionally. But then, some insist they can’t even boil an egg.

Psychic ability is like that. I think everyone has the ability to cook, with open-mind and some practice, but not everyone will. Some have higher aptitude and can do some favor for the loved ones quite naturally. To cook for many others, it takes training and experience, better aptitude, and most importantly, the passion for it. Reading the Akashic records is one special area of psychic practice.

Hunter: When you do readings, I’m sure some people approach it as a test to see how accurate you are, but I wasn’t thinking of my reading as a test.

Looking back on it now, I see that my reading contained (1) some parts that seemed very accurate, but which were related to things you already knew about me, (2) some parts that seemed very accurate, related to things you didn’t know about me, (3) some parts that I couldn’t confirm, but only because my memory isn’t good enough, and (4) many parts that I couldn’t confirm, because they relate to things we can’t see.

If I had a reading from someone else, how consistent would it be with the reading I got from you? While some readers out there are bound to just be pretending, if two people are able to accurately read the Akashic records, they should give basically the same information for the same person, right?

Akemi: Well, most of my clients are people that I know only by their names until I actually set up the phone session, and they confirm the accuracy of my reading. If you’d like to “test” me, you can order the reading for someone I don’t know, like your mother . . . (Don’t worry, Hunter, I know you didn’t say that in a bad way).

I’d be happy to do reading for my clients’ family members, close friends, and anyone who has or will have significant influence on my clients’ life, like the person you are seriously thinking of having a long-term relationship with or the person you want to go into business with.

I agree with you that two Akashic readers should be able to give you basically the same reading. Have I verified it yet? Not really, and I guess I’m not responsible for other readers. I’ve had just one client who already had her Akashic record read before by another, and I read basically the same (and some more, actually).

To be fair, I’m going to say the accuracy level of my reading has some room for improvement. The other day, for example, I read that my client experienced significant sense of loss when she was about seven, and I figured someone in her family died then. I thought it was her father. Upon our phone session, she confirmed the loss, but it was her grandfather who was, according to her, “like my father.” We could still address the issue this event caused and I think my finding was good and accurate, but yes, it can be improved further.

Hunter: Part of your service is customized homework to clear any blockages, damage, negative energies, and so forth, to get their soul in tip-top shape. How common is it for a soul to have problems, and should someone feel bad if their soul isn’t in mint condition?

Akemi: All my clients have soul level issues, more or less, so don’t worry about it. In other words, the true reason a client is coming to me is because they sense their soul-level issues. They may not be consciously aware of this, but deep inside, they know.

If it were me, I’d feel bad ignoring that inner feeling and not taking care of the issues.

Falling and straining your ankle is not bad – not taking care of the injury may be.

Now, I don’t want to disappoint you, Hunter, but . . . the Akashic Record Reading you had (I also call it the comprehensive profile reading) addresses the major, most harmful damages on your soul. It is very comprehensive, and maybe you are fine just with that reading and clearing, but it doesn’t cover everything. For people who may find additional issues, I offer Life Situation Reading as follow-up service.

But believe me, what you got in your first reading is plenty. If I put more things in it, I might send my clients into healing crisis.

Hunter: I definitely wouldn’t make your Akashic Record Reading any more comprehensive. Like most people, I hadn’t ever really thought about my soul before, and I was almost overwhelmed by how much information you gave me. It was a LOT to take in all at once, and a great value for the money. For anyone considering getting a reading from you, I would definitely pay the extra fee for the written summary. It’s way too much information to write down, especially when you’re in shock, and you don’t want to pay for the reading and then not have a written record.

After getting my reading and doing my 21-day homework, I’ve noticed that I feel much less stressed than before. In March, I started trying to go for 21 consecutive days without complaining, but it was very rare for me to even make it a week. I had my reading on July 15th, finished my homework on August 9th, and finished my 21 consecutive days of being complaint free on August 25th.

But also, I had some shakeups in my life at the same time, so it’s really hard to determine cause and effect. Anyway, how often do your clients report noticing changes soon after the reading, and what kinds of changes?

Akemi: Hunter, you are lucky you experienced the changes in a mild, gradual way ^_^ Some clients report big changes . . . and while the Spirit will never give anyone more than they can handle, huge changes are tough, you know.

In fact, I just received the testimonial from home business marketer Naomi Dunford, who reported me one of the most dramatic changes I’ve heard so far. It’s on the landing page of my Akashic Record Reading site, please scroll down all the way to read it.

Because time is non-linear on the spiritual plane, it can happen really fast, like immediately after ordering the reading, even before I talk with the client. The Spirit knows you have commitment and will do the clearing, and rewards you back well.

Many clients report feeling light and happy. They start seeing the opportunities and possibilities they previously didn’t notice. They are more in control of their lives, literally. Some see improvement in their physical health. (I just mentioned some clients report improvement in their health. I didn’t say I can cure illness – please consider this as my disclaimer. I’m an Akashic record reader, not a health care professional of any kind. If I may add, YOU have within you the ability to heal yourself of many of your ailments.)

Hunter: Well, this interview is getting really long, so we’d better split it into two parts. Let’s end part 1 with one last question: does this have anything to do with quantum physics?

Akemi: Oh, God, the question about quantum physics! I’ve seen so many people, from well-known Law of Attraction teachers to anyone who happened to mumble those words chastised! Do I have to volunteer to join the rank?

I just have no idea about quantum physics, really. Or physics in general, for that matter.

Hunter: Well, we’ve covered the basics of the Akashic records here in part 1. In part 2, I’ll grill Akemi with the really tough questions about what it all means. Don’t miss the exciting conclusion – subscribe now!

Update: Part 2 has been posted.

Akemi: In the meantime, if someone has additional questions, please ask in the comment section, and I will do my best answering them.

As Akashic record reader and life coach, Akemi Gaines can help you improve your life and grow spiritually. She lives in Oregon, USA, but distance is not an issue for her reading. To learn more, check her website Akashic Record Reading. You might also want to subscribe to her blog, Yes to Me, to read articles like True Life Purpose Goes Beyond The Illusion Of Self.

That was 12 years ago. Today, Randy Pausch is famous for his last lecture, a talk called “Really Achieving Your Childhood Dreams” that he gave to reflect on important life lessons as he fought with pancreatic cancer. And while he passed away about a week ago, I figured there was no reason I couldn’t make him a posthumous guest of honor in my series Hunter’s Heroes: Ordinary People, Extraordinary Souls.

I’ll start by pointing you to some of his work, and then I’ll move on to some “Pauschisms” that you haven’t seen before.

First of all, if you haven’t seen The Last Lecture yet, you can watch it right here (1 hour 16 minutes):

After “The Last Lecture” the lecture came “The Last Lecture” the book. It’s along the same lines as the lecture, and partly based on it. He goes into more detail about some things he talked about in the lecture and answers some of the questions I had, like “If the lecture was just for your kids, why not record it at home?”

But he also talks about a number of things he didn’t mention in the lecture, such as my blog, which he mentions on page 184. (Yeah, I know I’ve said that like four times now. What can I say, I don’t get mentioned in books very often!) I’d say the main difference between the book and the lecture is that the book seems much more personal, as if he was really writing just for his kids.

A lot of people watched his last lecture but missed the one that he’s always been the most proud of, his time management lecture. In spite of all the technological advances made in the last 12 years, his updated version of this lecture is substantially the same as it was back then (1 hour 26 minutes, Randy comes on at 7:30).

Randy also had his own ABC special with Diane Sawyer (41 minutes).

And he gave this testimony to the Labor, Health and Human Services Subcommittee on behalf of the Pancreatic Cancer Action Network (8 minutes).

Before The Last Lecture, Randy was known as a friendly, insightful, and entertaining professor of computer science. I was in his Usability Engineering class at the University of Virginia (not Carnegie Mellon), where we learned about the often ignored practice of designing things to be usable. For example, if a smart person can’t figure out how to program their VCR, the problem isn’t with them, it’s with the VCR. Nothing drives that point home quite like a sledgehammer.

But while the class was useful and interesting, what we really liked were Randy’s “Pauschisms,” his profound sayings that he managed to work into every class, whether they seemed to be directly relevant or not. The following Pauschisms are just what I remember from 12 years ago so obviously they’re not exact quotes, but the message has been preserved, if not the wording.

On the needs of the many outweighing the needs of the few:

“The stealth bomber costs $2 billion. Why does it have an ejector seat? If that plane goes down, that’s $2 billion that can’t be spent to save other lives. Even if a pilot’s in trouble, and he only has a 1% chance of landing safely, I still don’t want him to think there’s any other way.”

On being approachable:

“Please, call me Randy.”

On your email identity:

“I strongly suggest that you configure your email account to use your real name. Not something like ‘John the Stud,’ or whatever you thought was cool when you were 19.”

On ambiguous words:

“That’s the trouble with the word ‘last.’ It can mean either ‘final’ or ‘previous.’ And if you think it’s obvious, that everyone will know what you mean, that’s when you know you’re in trouble.”

On dress code:

“You know, Randy, this is a university, not a beach house.”

“Gee, you should have thought of that before you gave me tenure.”

On valuing your time:

“If I were to ask you for $20, you’d say ‘no way.’ And yet, I’m willing to bet that if I came up with any kind of flimsy excuse, any one of you would gladly give me half an hour of your time.”

On the scarcity of time and money:

“You always have infinitely more money than time. Even if you’re in debt. You can always make more money, but you can never make more time.”

On money’s power to corrupt:

“Money is a resource. You can always ignore it.”

On wasting time with unimportant tasks:

“Your goal is to get tenure. Planning the Christmas party is not going to help you get tenure. On the other hand, pissing off the head of the committee isn’t exactly going to help either. So you might suck it up and say, ‘OK, I’ll do it this one time.’”

On data vs. guesswork:

“You’re saying that your guess is better than my data?”

On being asked if he tested Disney’s Aladdin attraction on enough people for the results to be statistically meaningful:

“Is 25,000 enough?”

On remembering the human element:

“The Aladdin attraction had all the latest and greatest virtual reality technology, but there was a problem. Users didn’t find it realistic. And when we asked them why, they said ‘Because the other people didn’t look at me.’”

On having a story:

“People would play with the Aladdin attraction, and after a minute or so they’d get bored and ask what they were supposed to do. So we came up with a story. The magic lamp had been broken up into five pieces, and they had to go out and find them. After that, people could play for hours.”

Name tags

Now, back to that first day of class. When we got there, Randy had set out name tags on a table, and our names were already printed on them. He said if we went by a different name, just make the correction and they’d print a new one for next time. So every day we had class, we’d pick up our name tags and put them on our desks. That was the only class I had where the teacher called everyone by name, and it made such a big difference.

But I didn’t realize at the time that Randy had an ingenious dual purpose for the name tags. Once when I was talking to one of my team members about a project, he was checking his email and said “Oh, I got an email from Randy.” I looked at it, and just saw the subject: “Missing class on 10/17.” Of course! If you’re not there to pick up your name tag, he knows who you are. I don’t know what happened after that, but how many teachers even care if you show up to class?

Teamwork

We always worked on projects in teams, which were switched up after each project. And we all hated this, because doing something as a team inherently meant three times as much work as doing it solo. But it helped prepare us for the real world, where you usually have to work with people that you didn’t choose to work with. For each project, we wrote anonymous evaluations of our team members, and we only got to read them all at the end of the semester. Randy’s theory was that if something’s wrong with you, if people tell you enough times then you eventually listen.

Once we had an interesting team situation that threw Randy for a loop. He told us:

“I got an email from a student that started off: ‘Randy, I need to tell you that not all of our team members carried an equal share of the load.’ And right here I thought, ‘Oh boy, here’s another person complaining about his team members.’ This happens every semester, and I always say that we change the teams after every project so that everyone gets to work with everyone else, so I don’t want to hear any complaints. But then the email surprised me. It said: ‘On this project, I did not do as much work as the others. Please give some of my points to them.’ I had never seen something like this before, and I didn’t know what to do. And I decided that the fair thing to do would be to put it to a vote. By a show of hands, how many people think I should give some of this person’s points to his team members, keeping in mind there’s no guarantee that this will happen when you get stuck with a bad person? OK, the ayes have it.”

Not normal

One of my favorite Randy stories has also been popular with my friends, so I’ll end with that.

One day Randy was telling us that engineers as a group are not normal, and they often don’t keep in mind that the rest of the population is not like them. For example, engineers are not normal in that they like to use jargon, so they might write a user manual that no one can understand. And they’re not normal in that they like to edit autoexec.bat files (remember those?), so they might assume that users will know how to do this.

He called on someone and said, “Give me three reasons why you, plural, are not normal.” The student came up with some answers, and we talked about them.

Then one of the students, who had a notorious reputation for needing to draw attention to himself, started one of his typical clown routines. Randy called on him and said, “Give me three reasons why you, plural, are not normal. We could talk all day about why you, singular, are not normal.” Everyone laughed, and the problem student always seemed to be a bit less obnoxious after that.

Yoda, Captain Kirk, and Jim Carrey

Randy’s fellow professor Gabe Robbins described him as a combination of Yoda, Captain Kirk, and Jim Carrey, meaning he had a delightful mix of wisdom, leadership, and humor. I’m sure he’d rather be remembered for those things than being “the guy who had cancer.”

Still, he was a big supporter of pancreatic cancer research, a deadly disease that strikes without warning, and which we’ve made very little progress against. You can support research into curing pancreatic cancer via the Lustgarten foundation or the Pancreatic Cancer Action Network (PanCAN).

Here we go with the first edition of Hunter’s Heroes: Ordinary People, Extraordinary Souls.

You may know Shilpan Patel from his Digg-decimating blog Success Soul: Abundance and Simplicity for Mind, Body, and Soul. But did you know that he came to the U.S. with only $20 in his pocket, and worked his way up to owning 3 hotels? I asked Shilpan to share his story with us, and he was kind enough to oblige.

Hunter: Shilpan, why don’t you start off with what made you decide to come to the U.S.? I think that with your engineering background, you could have done pretty well in your native India. What caused you to choose a life over here, and how old were you when you decided this?

Shilpan: My father is a successful businessman. I have seen him working hard everyday to build a respectable business on his own. I could have just stayed in India after earning an engineering degree but I wanted to chart my own course. America is a land of endless opportunities. It was an easy choice when I realized that to chart my own destiny I have to leave home and do what life demands. I was 25 years old when I came to US about 17 years ago.

Hunter: Whenever I hear about someone coming to the U.S. with a tiny amount of money, I always wonder about the practical matters. I mean, you need food and shelter, and $20 doesn’t buy a whole lot. How did you get a foothold? Did you have family and friends over here to help you get started?

Shilpan: Well, I had a close friend who was kind enough to let me stay with him for the first several months. It was still difficult as I’m a vegetarian. I have never had to worry about the veggie food back in India but it was rather difficult in America at least for the first several months. It’s funny. I walked one day to a local pizza shop and ordered a pepperoni pizza with the false assumption that what I saw in the picture was a slice of a tomato. Later when I learned what it was – I laughed at myself for the stupidity.

Hunter: That’s not stupidity, it’s just part of getting adjusted to a strange land. I would have assumed it was a pepperoni pizza, but that’s because I’m so used to it. By the way, everyone, keep in mind that while there are plenty of vegetarian options available in the U.S. today, that was not the case 17 years ago.

Moving on, I’ve never known anyone in the hotel business before. How did you decide that’s what you wanted to do? Was it a family tradition, did it come from a love of real estate, did it come from a love of providing service, or for some other reason?

Shilpan: I always wanted to go into a business, as my father was a businessman. He still is my role model. I found out that lots of Indians owned hotels and for good reasons – it builds equity, it provides tax write-off and for some it also provides a primary residence.

Ten years ago, my oldest daughter got into kindergarten. My wife insisted that both of my daughters have to attend a private school. See, I went to the finest school in my town back in India. Most Indians make sure that their children get a good education. I was working for Johnson & Johnson at the time but my salary was not enough to pay for private schooling. Need is the mother of motivation. We sold our house and purchased a brand new hotel that had a nice living apartment. That was ten years ago.

I used to drive 45 miles to drop our kids off at the private school and then drive another 60 miles to work everyday for almost seven years. My wife would pick them up and make sure that they did their homework on time, etc. We worked hard, very hard for the first seven years of owning our first hotel. I never had any breaks or any vacations. My vacation would be to take friends to Atlanta or Stone Mountain Park if they visit us.

When I look back in retrospect, as crazy as it seems, I’m proud that every bit of effort was worth it. My daughters are very bright and I’m sure that when they chart their own course, they will have gratitude for me and my wife for the sacrifices that we have made along the way.

Hunter: I’m sorry, I’m going to need a minute to process this…

OK, for anyone who missed it, his morning commute was 105 miles for seven years! And when he says they worked “hard, very hard,” I’m sure that’s a euphemism for “way harder than most people could possibly put up with.” I have no doubt that your daughters will appreciate all the sacrifices when they’re old enough to understand.

So, from the time you decided you wanted to own hotels, how did the timeline play out? What year did you start, and when did you buy each hotel? How much time did you have to invest in learning the ropes, as well as actually running the business?

Shilpan: I actually had given hope to buy the first hotel. It’s an interesting story. Ira was the owner and builder of my first hotel. I made a very attractive offer to him as I was determined to buy the hotel but he did not respond. I was disappointed and angry for his lack of response. I had depicted a rather rude image of him in my mind.

Boy, I was absolutely wrong. Several months later, he called me and informed me that if I’m still interested, he is ready to close the deal. I was amused and confused. When I met him, he discussed all the private issues he went through during the time I made him an offer. As he was speaking, I was cursing myself for such a poor judgment of a man who was as nice as anyone I met in this great nation. This experience changed my entire way of thinking about life. He not only helped me establish a relationship with the local bank but also lent some funds to close the deal. It was an incredible experience.

When we took over the hotel, we did not know much about the business. My wife and I were determined to learn and deal with whatever challenges we had to face to learn the ropes. It was a struggle for a while as I was also working at the time. I strongly believe that if you decide to change your life, you can definitely do that. All you have to do is to free up your mind – do not restrict it with the stereotypes. Nothing is impossible if you do not program your mind with restrictions.

Hunter: I really like how your initial perception of Ira turned out to be wrong, and you got to see how he really is. A lot of the time, we judge somebody by a first impression that could be influenced by things going on in their life that we don’t know about. It reminds me of when Randy Pausch said: “Find the best in everybody. You might have to wait a long time, but people will show you their good side. Just keep waiting, it will come out. And be prepared. Luck is truly where preparation meets opportunity.” And this certainly became an opportunity for you, Shilpan.

Now let’s get into some nitty-gritty details. How does someone actually buy a hotel? Do you have to be rich to do it? How much does a hotel cost, and what kind of down payment do you need? How do you locate hotels for purchase and evaluate profitability? And how the heck do you learn how to run them?

Shilpan: No one has to be rich to buy a hotel. There is a prevailing myth that hotels are purchased by rich people. It is true that hotels do require huge capital investment but if you are keen to work hard, you can find partners. In my case, I had 28K when I made the offer. I knew that I did not have enough money as I had lost all of my assets in the stock mania of the mid 90’s. I borrowed some from friends with a promissory note to pay 10% return on their investment. As I said, Ira also surprised me by lending 100K of his own money. I’m still in disbelief.

It’s all due to my strict adherence to honesty and integrity that I learned from my father as a businessman. If you are honest, transparent to your partner, your friends and everyone else – the universe makes a way for your success. I have no doubt about the power of the universe and its positive influence in my life. It takes 20% down similar to a home purchase deal, but as I said with the help from friends and the owner himself, I was able to buy it.

I still remember that day. I was very nervous going to the bank as I had serious doubts about my ability to close the deal. I kept my eyes closed while the attorney was going through the paperwork, occasionally nodding to whatever he asked me without paying attention one iota to what he was saying. I was expecting the deal to go sour. All of sudden I heard the attorney’s somber voice – Mr. Patel, congratulations, you are the owner of this beautiful hotel. Success meets us on the cross roads when we are looking hard for a failure to show up. It’s amazing.

Hunter: I think you just shattered the stereotype many of us had in our minds about all hotel owners being like Donald Trump. How good it must have felt to hear the attorney say those words!

Tell us about a day in the life of a hotel owner. Do you actively manage the hotels yourself? How many employees do you have? What kinds of tasks do you perform, what are the hours like, and how stressful is it?

Shilpan: Gosh, life of a hotel manager. I have done everything Hunter – from managing the front desk to cleaning toilets. My wife has silently supported my efforts so I’m immensely grateful to her, but we both are thankful to this great nation for the opportunity. We both actively manage our properties. As a hotel manager, we have to schedule employees, take care of daily purchasing, deal with any issues and most importantly, make sure that we keep the property up to or exceed the franchise standards in terms of cleanliness and curb appeal.

Hunter: I guess in a business like that, you have to wear all kinds of hats. Have you ever experienced any major setbacks? Have you ever thought about throwing in the towel, or questioned whether you had chosen the right business?

Shilpan: Fortunately, we have not had major setbacks. It’s been relentless hard work though. As I said, we both have worked tirelessly for the first seven years. Now, we don’t work as hard but we still put in more than 60 hours per week. I’m not a quitter by nature. I’m not the smartest guy out there but I have an iron will. So does my wife. She is very focused and dedicated to our family. I guess you can call me lucky in this regard. Hunter, if you keep working hard, you can get luckier. I’m a staunch believer in doing your best without allowing thoughts of negativity to hijack your dreams.

Hunter: It was Samuel Goldwyn who said “The harder I work, the luckier I get.” But I think you’re a good example of that as well.

How does someone know if they’re cut out for the hotel business? And how can someone learn more about how to get started?

Shilpan: As I said, if I can do it, anyone can succeed. I’m not the one with IQ of 180 but I have succeeded with the relentless work. That’s all it takes to keep digging when there is no hope for the gold by general consensus. Always follow your heart and do what makes you happy. If the hotel business excites you but you don’t want to work beyond your regular 40 hours, it may not be your best suit. I’d suggest managing someone’s business for a year or so to get the feeling. I wasn’t fortunate to do so. I have learned the hard way but in the end what matters is the sheer determination and deep faith in your pursuit. If you don’t believe in yourself, no one else has any interest in doing so either.

Hunter: And finally, where are your hotels located, for the next time we’re in town? Can you offer our readers any special discount, say 10% off and an extra chocolate on their pillow when they subscribe to your blog and subscribe to my blog?

Shilpan: For my blogger friends, I live about 60 miles north of Atlanta. I currently own a Ramada and a Quality Inn and I’m building a brand new Country Inn and Suites with an upscale shopping plaza right off I-85 near Atlanta. I’m very generous as a friend. It may be more than just 10% if you call me and introduce yourself. I will give you a box of chocolates and a hug if you subscribe to my blog. That’s the promise I will make and keep for all of you.

I am a passionate writer and thinker about life, bliss and goodness. I’m not a trained writer but I promise to write from my heart and with utmost honesty. You can see what I’m up to at my blog Success Soul.

Hunter, thank you for this opportunity to share my life story. I’m both humbled and honored to do so. I hope that it will inspire those who still have self-doubt about their ability to make a profound change in their lives.

Hunter: And thank you, Shilpan, for this incredible interview. Even for those of us who already knew you, I think it helps us see you in a different light. I’ll try to refrain from making a Forrest Gump response to your “box of chocolates” comment, but guys – definitely go check out his blog for all kinds of great life advice. You never know what you’re gonna get.

There are countless people out there who exemplify a true hero in my eyes. People who are not necessarily born with a silver spoon in their mouth or blessed with superhuman abilities, but who nevertheless work their way up to being great role models in one way or another.

While I don’t want to open my blog up for guest posting, I do think it’s a good idea to do interviews. It’s one thing to listen to someone talk, but it’s another thing to have a conversation with them. Instead of doing broad “tell us everything about yourself” interviews, I’m going to try to focus on a particular angle, preferably showing a side of the interviewee that we haven’t seen a million times before. And I won’t be following any kind of regular schedule; I’ll do just them “whenever.”

Stay tuned for stories of regular people showing incredible courage, integrity, persistence, faith, selflessness, achievement, and so on. Be sure to subscribe for free updates so you don’t miss any. Come on, you know you want to!

Here’s my list of heroes so far:

From $20 In His Pocket To Owning 3 Hotels: Shilpan Patel’s Story
Randy And His Wonderful Pauschisms
Akashic Record Reading With Akemi Gaines, Part 1
Akashic Record Reading With Akemi Gaines, Part 2
Steve Pavlina’s Secrets Of Truth, Love, And Power
EFT (Emotional Freedom Techniques) With Evelyn Lim
Light Ascension With Akemi Gaines, Part 1
Light Ascension With Akemi Gaines, Part 2